Lane Communications is an industry leader in managing mailing and print fulfilment, providing businesses with tailored solutions that enhance operational efficiency. By integrating cutting-edge technologies and industry expertise, we ensure every aspect of the mailing process is precise, reliable, and scalable. Whether you need high-volume mailouts or customised campaigns, our services are designed to streamline your workflows and drive business success.
The all-in-one solution for handling and providing personalised, essential communications for your business.
Variable Collating
Variable collating refers to the process of organising printed materials in a specific sequence, tailored to individual recipients or specific business needs. It combines the principles of collating (arranging in order) with variable data printing (customising content for each recipient), ensuring that multi-page documents and variable inserts are accurately assembled and personalised before distribution.
Deliver personalised communication at scale with Lane Communications’ advanced variable collating services. Using barcode recognition technology, our mailing machines identify and assemble a unique combination of inserts for each multi-page letter, ensuring every customer receives tailored, relevant content.
Variable collating integrates seamlessly into our print and mailing automation systems, enabling faster turnaround times for complex projects, which is especially useful if your business is handling direct mail campaigns, billing statements, reports, manuals or event materials.
Material Kitting
Effortlessly execute marketing initiatives with our material kitting services. Lane Communications helps streamline the fulfilment process and improve operational efficiency by bundling various components—such as printed materials, promotional items, or sample packs—into a single "kit" for streamlined distribution.
Material kitting allows businesses to create customised packages for specific campaigns or customer segments. These kits can be pre-assembled or produced on demand, depending on business needs. Pre-assembled kits minimise the likelihood of errors during fulfilment, and by consolidating all necessary materials into one kit, the picking, packing, and shipping processes become faster, more efficient, and more cost-effective.
From creating point-of-sale marketing kits to assembling prize packs for competitions, our team ensures accuracy and attention to detail in every project. Whether you need a single kit or thousands, we provide flexible assembly solutions to meet your specific requirements. Your businesses can benefit from Lane Communications’ ability to reduce time and labour costs while maintaining the highest quality standards
Match and Attach
Enhance the functionality of your transactional mail with our specialised match-and-attach services. This innovative solution allows businesses to accurately pair (match) and physically connect (attach) personalised inclusions, such as loyalty cards, membership cards, animal tags, or even promotional items, before being mailed. This process ensures that each recipient receives the correct combination of items, personalised to their specific data.
Using unique identifiers, like barcodes or QR codes, our machines minimise human error and verify that the components correspond to the same recipient to create a cohesive and personalised mailing package. The process is ideal for handling high-volume mailings efficiently, from hundreds to millions of pieces. It supports complex campaigns involving multiple matched components without compromising speed or accuracy.
Adopting match and attach technology from Lane Communications into your mailing operations, your business can improve efficiency, reduce errors, enhance personalisation, and deliver a better customer experience—all while saving time and money.
Accurate and Dependable Mailing and Print Fulfilment with Lane Communications
Lane Communications’ commitment to delivering tailored mailing and print fulfilment solutions not only helps businesses improve operational efficiency but also demonstrates the significance of integrating cutting-edge technologies with industry expertise. By ensuring that every aspect of the mailing and print fulfilment process is precise, reliable, and scalable, we can help your organisation successfully execute high-volume mailouts and customised campaigns.
